Redefining the Dead Sea
The Vision
Atlantis City is the flagship development of The Bercleys Company — the largest tourism developer in the Dead Sea region. With over 200,000 sqm of tourism, entertainment, and leisure under development, this NIS 1.5 billion project is transforming the Dead Sea into a world-class international destination.
NIS 1.5B
Investment
200,000 sqm
Under Development
4
Landmark Projects
2029
Target Opening
The Developer
The Bercleys Company
The Bercleys Company is the largest tourism developer in the Dead Sea region — a company building not just hotels and resorts, but the future of one of the world’s most extraordinary destinations.
The tourism development is backed by Heli, the government development company that implements Israel’s national strategy to position the Dead Sea alongside the world’s leading vacation destinations. This is a project with sovereign backing, long-term planning horizons and the audacity of a country investing in its tourism future.
From the aquarium to the hotel towers, the wellness centre to the overwater villas, every element of Atlantis City reflects a singular ambition: to make the Dead Sea a destination the world returns to again and again.
Expecting the End of the Development Period, Booming Tourism Market
The Dead Sea already draws millions. Infrastructure investment is accelerating. The window to enter at the right moment is now.
4M
Day Visitors / Year
2M
Overnight Stays / Year
15
Existing Hotels
22
Hotels Under Construction
9,000+
Hotel Rooms, 5,000 Under Development
Location Advantages
First-Line Beachfront
Direct access to the Dead Sea at Mushroom Beach — the most iconic stretch of the shoreline.
Gateway Entrance
Positioned at the strategic highway entrance connecting Ein Bokek and Neve Zohar.
Mushroom Beach
Adjacent to the Dead Sea’s most photographed natural landmark and visitor hotspot.
New Riviera Anchor
The anchor development of Israel’s emerging Dead Sea Riviera — a national infrastructure priority.